Mini has built its own way to incorporate augmented reality into the ultimate driving experience. Mini has not found a way to make them look any less ridiculous, even on a ruggedly handsome male model.
The Mini-branded augmented reality glasses (BMW owns Mini) provide their wearer with data such as mileage or speed. The overlay can display navigation info. It can also act like the console display in many newer cars, becoming a secondary rear-view mirror as well as giving messaging alerts. We don't know many more details yet, but Qualcomm is believed to have had a hand in the tech, which was otherwise designed in-house.
We'll give it this much: it isn't quite as goofy-looking as Google Glass.