Whether it's the prohibitive price tag, the nerdy look of the glasses, or the social awkwardness of talking to a headset, Google Glass has some problems to overcome before the ambitious technology becomes widely adopted. Today the search giant made a major move to address one of those: With four new titanium-crafted frames made by Google, wearing a piece of computing on your face has become a little more inconspicuous.
These four frames are designed specifically for Google Glass and integrate with the tech more naturally than previous models. And they also can take presciption lenses, opening up Google Glass to the already-glasses-wearing populace.
In addition to these new lenses, Google also released two new sunglass designs ($150), classic and edge, to join its active design, which was released with the Explorer edition of Glass. However, these frames only add to the already crushing price burden. The frames will cost $225 on top of the device's already staggering $1500 price tag.
If you are interested in these Google-designed prescription lenses, be prepared to use Google Glass—all the time. The new eyeglasses won't really work without the attached device because the right stem is shorter than the left, according to . Battery life just became a much more important issue. With early adopters reporting battery life at around five hours, users (or, as Google prefers, "Explorers") will most likely need to keep their standard glasses on hand—or carry a dead computer on their face, whichever they prefer.
Google also announced that it has partnered with VSP (Vision Service Plan) to train eye care professionals in the U.S. to help users to be fitted with new Glass frames with their prescription. Check out more about Google Glass and its new frames .